Our founding principle is that great customer
engagement makes all the difference.
When we opened our doors in 2001 there we're relatively few channels available for companies to communicate with their customers or potential customers. Today we live in a multichannel world where everyone with a smartphone or computer is connected to hundreds or thousands of people. This capability puts a new lense on your product or service. Your customers simply expect a better experience for their loyalty. This has caught many brands off guard.
We've built our business to focus on engaging customers and prospective customers in acquisition, retention, and upgrade efforts -- often dealing with at-risk customer groups using strategies we've developed after years of trial and error. The results have been measurable improvement in retention, lower disconnects, reduction in unnecessary service appointments, smoother acquisition, and improved likelihood of upgrading households into additional services.
The complexity of the communication channels and competition has grown exponentially, but our core principle has stayed the same: Great engagement makes all the difference.